Astrid Mager, Dr. Phil, is a postdoctoral researcher at the Institute of Technology Assessment (ITA), Austrian Academy of Sciences, and lecturer at the Department of Science and Technology Studies, University of Vienna. At present, she is leader of the project “Glocal Search. Search technology at the intersection of global capitalism and local socio-political cultures” (funded by OeNB Anniversary Fund, project number 14702). Her background is in Science and Technology Studies (STS) and her research interests include new media and society, search engine politics, privacy, digital methods, capitalist ideology, and critical theory. Recent publications: „Is small really beautiful? Big search and its alternatives“, in: R. König and M. Rasch (eds) Society of the Query Reader. Reflections on Web Search, Amsterdam: Institute of Network Cultures, 2014; “Defining algorithmic ideology: Using ideology critique to scrutinize corporate search engines”, tripleC: Communication, Capitalism & Critique, 2014; “Algorithmic ideology. How capitalist society shapes search engines”, Information, Communication & Society, 2012. Visit http://www.astridmager.net, email: firstname.lastname@example.org, Twitter: @astridmager.